In what can only be described as the fulfillment of my winter break spiral towards greater levels of nerd-dom, I spent my free time reading Game Over: Press Start to Continue: The Maturing of Mario by David Sheff with some new chapters contributed by Andy Eddy. Sheff and Eddy’s narrative works both as a fan…More
Why I thought Heath Ledger wasn’t really dead: viral marketing theories and epiphanies
When I heard the news that Heath Ledger was found dead yesterday, I couldn’t help being a little skeptical. Not to be disrespectful of the dead, but I thought in the first minutes of the reports that it might all be a clever ruse by a very risky marketing team. Let me take you back…More
I am a passionate worker, not a workaholic
I work two jobs. My first job is a day job that pays me enough to be full-time where I get to practice public relations, and my second job is blogging on my three current sites, ugachaka.net, Fantasy Football Fools and here at wannabeMogul.com, which doesn’t exactly pay me full-time but one can always dream.…More
Grades don’t matter as much as experience does
I bet the last thing you want to hear when you are coming out of college is that your grades will get your nowhere. In fact, as a night owl of both college and high school, I like to think that the hard work I put in to pull A’s was all worth it. But…More
Welcome Business Pundit readers!
A guest post I wrote for Business Pundit this week went live today. I have to thank Rob for presenting me to a new audience of business moguls and young leaders. If you haven’t seen the post, check it out and become a regular of Business Pundit like me. The post discusses a new breed…More
Chief officers make you or break you
I read a great article over at MarketingDeviant.com discussing the effect of bad chief officers. I can’t emphasize enough how important I think it is to surround yourself with quality, motivated people–especially in a startup situation where your few employees are led by that strong support of the chief officers. CEOs cannot make any calls…More
Syncing Social Updates: Using Twitter with Facebook and Pownce Syncing
Twitter has the hype. Competitors like Pownce are springing up to offer more, but it’s hard to beat a simple 140-character messaging service. It’s simple. Marketers and public relations professionals have embraced the service and seen how useful it can be to connect with publics. Some analysts champion it as the best new opt-in direct…More
Threadless.com uses a retail location to build brand love
If you are not familiar with Threadless.com, they make shirts. Unlike most companies who choose their designs based upon focus testing and select influential parties, Threadless uses the crowd. Similar to SnorgTees.com, Threadless accepts user-submitted designs. They use a public rating system to determine what shirts to print; therefore, they let the crowd run their…More
Are we hiding behind email? A new study shows young people prefer emailing clients to calling
A recent post on Young Entrepreneur quoted a survey showing that young entrepreneurs prefer using email in business. It was found that when going after clients the rate of phone use drops by 30% for entrepreneurs in their 20’s compared to their counterparts in their 40’s. Are we hiding behind our email or is it…More
Top 5 needs of a small business all come down to comfort
In the Texas Startup Blog‘s top 5 things that startups need and what to avoid, I noticed a similarity relating to my post about seeking an office. When you are young and not so full of cash, the best thing to do for a a business is to make the office a comfortable place to…More